Yuppiechef: your long-distance sous chef

Yuppiechef is an online food community who offers ingredients, utensils and inspiration to prepare home cooked meals (Yuppiechef, 2016). The brand’s mission focuses on bringing “people together through the cooking and sharing of good food” (Yuppiechef, 2016). The brand promises to create value for their customers, not only through convenient shopping and quality products, but… Continue reading Yuppiechef: your long-distance sous chef